Using a third-party SMTP like SendGrid

For websites and applications that send a lot of mail - order confirmations, password resets, newsletters - routing through a dedicated SMTP relay such as SendGrid, Mailgun, Amazon SES or Brevo can greatly improve deliverability and reliability.

Why use a relay:

• Purpose-built for volume, with strong sending reputation and analytics (opens, bounces, complaints).
• Handles throttling, feedback loops and suppression of bad addresses.
• Keeps heavy sending off your hosting mailbox, avoiding sending limits.

How to set it up (WordPress example):

1. Create an account with the relay and verify your domain (they provide SPF and DKIM records to add in your DNS/Zone Editor).
2. Install an SMTP plugin (e.g. WP Mail SMTP).
3. Enter the relay's SMTP host, port (usually 587 with STARTTLS or 465 with SSL), and your API key or credentials.
4. Set the From address to a real address on your domain and send a test.

Important: add the relay's include: to your SPF record and their DKIM records so your mail authenticates and aligns with your domain for DMARC. Test the result on mail-tester.com.

This is the recommended setup for busy shops and any bulk sending. We can help you add the correct DNS records for your chosen relay - just contact our team on WhatsApp +971 58 553 6767.